What we're seeing in UK customer experience

Independent Pulse snapshots from real customer experiences shared by our mystery shopper community across UK industries.

Report period July 2026 Published 1 August 2026

Decline in Overall Ease

In July 2026, Overall Ease registered at 78.3, reflecting a decrease of 4.7 points compared to the previous month.

Overall Ease trend

Signals from the period

Drop in Overall Friendliness

Overall Friendliness fell to 62.9 in July 2026, marking a decline of 4.2 points from the month prior.

Slight Improvement in Retail NPS

Retail NPS reached 29.3 in July 2026, showing an increase of 2.6 points from the previous month.

Leisure and Hospitality Leads in YTD NPS

As of July 2026, Leisure and Hospitality holds the highest YTD NPS at 49.8.

Retail spotlight

NPS

29.3

Change +2.6

Friendliness

59.6

Change -4.8

Ease

77.6

Change -1.2

Needs met

88.9

Change -1.2