What we're seeing in UK customer experience

Independent Pulse snapshots from real customer experiences shared by our mystery shopper community across UK industries.

Report period September 2026 Published 1 October 2026

Decline in Overall NPS

In September 2026, the Overall NPS registered at 16.9, reflecting a significant drop of 14.7 points compared to the previous month.

Overall NPS trend

Signals from the period

Increase in Overall Ease

The Overall Ease metric improved to 74.6 in September 2026, marking an increase of 5.7 points from the previous month.

Friendliness Correlates with Recommendations

The percentage of customers noting very friendly staff was 56.6%, while 34.6% indicated they were strongly likely to recommend, highlighting a notable gap.

Retail NPS Experiences a Decline

The Retail NPS fell to 4.4 in September 2026, showing a decrease of 25.6 points from the previous month.

Retail spotlight

NPS

4.4

Change -25.6

Friendliness

52.4

Change +10.4

Ease

72.7

Change +12.3

Needs met

81.3

Change -4.7